How to Measure a Brand’s Facebook Social Performance
With 900 million fans, Facebook is the ultimate venue for brands to interact with their fans and customers. Here’s how companies scale their engagement across thousands or millions of audience…
Browsing: Social Media Monitoring
Social Media Metrics & Tools for B2C & B2B
Social sharing buttons allow for backtracking click statistics. But which metrics should you measure, which ones are relevant for your business? And which tools apart from the obvious Google Analytics…
Social Media Monitoring Tools – Raven, uberVU, Engagor, BrandWatch
A comparison of entry level low cost social media monitoring tools. An evaluation of features and usability for an sme setup with a limited marketing staff. Tools involved Raven, uberVU,…